This policy applies to Interio’s guides, comparison frameworks and explanatory pages. The separate listing methodology governs professional profiles and directory inclusion.
Editorial purpose
Every guide must help a reader make a defined interior-project decision. It should clarify responsibilities, assumptions, evidence or tradeoffs that a generic summary would leave unresolved.
Interio does not create an article simply because a keyword exists. Before publication, each proposed URL must have one distinct search job, one primary page owner and a clear reason it cannot be answered adequately by an existing guide.
Plain-language and answer standard
Interio writes for people starting a real interior project, including readers who do not know design or construction terms. Guides use short sentences, familiar words and direct instructions. A technical term is used only when the reader needs it, and it is explained on first use.
Each guide starts with a short answer to its main question. The rest of the page supports that answer with useful detail, examples, tables, sources and clear next steps. Headings describe questions or decisions in the words a project owner is likely to use.
Search phrases may shape page ownership, titles and coverage, but they are not repeated unnaturally. Interio does not add vague introductions, inflated claims, synonym lists or generic conclusions to make an article longer. Sections should make sense when quoted on their own, state important limits and distinguish sourced facts from editorial guidance. This structure helps readers first and also makes the page easier for search and answer systems to understand accurately.
Sources and evidence
Source selection follows this order:
- legislation, regulators and official public bodies;
- original standards, manuals or professional guidance;
- first-party information from the organization being described;
- reputable secondary reporting where a primary source is unavailable;
- Interio’s own clearly labelled worksheet, comparison method or editorial framework.
Links should point as close as possible to the claim they support. Interio avoids using search-result snippets, anonymous summaries or copied competitor prose as evidence.
Advice based on general project practice is labelled as editorial guidance. It is not presented as law, a professional standard or a current market price unless a source establishes that status.
Authorship and review labels
Interio Editorial is the organizational author for owner-edited guides. Interio Research Desk means the page received an internal source and consistency check. Neither label represents an independent named expert.
A named reviewer is added only after that person has actually reviewed the relevant subject matter and agreed to be identified. Their title and review scope should be stated without implying responsibility for sections they did not review.
Use of research and drafting tools
Software and generative tools may help discover questions, analyze keyword datasets, organize material, identify inconsistencies and prepare drafts. They do not replace source verification or professional judgment.
Interio does not knowingly publish fabricated interviews, projects, prices, reviews, quotations, credentials or personal experience. Tool-generated statements that cannot be substantiated are removed or reframed as questions for the reader to verify.
Commercial independence
Interio currently accepts no paid ranking, sponsored placement or affiliate commission. If that changes, the commercial relationship will be disclosed on the affected page and will not determine factual conclusions.
Advertising or sponsorship would not give a professional the right to approve unrelated editorial coverage or suppress a supported correction.
Named adverse case records
Interio does not publish blacklists, anonymous allegations or unsupported labels such as scammer, fraudulent, dishonest or worst. A named adverse project record requires a verified contracting party, the main scope and commercial documents, and a dated list of evidence. It also needs privacy redactions, a sentence-level evidence map and a request for the professional’s response. Interio must show the evidence cutoff and obtain legal review before publication.
The record distinguishes contract facts, payment records, attributed communications, site observations, normalized comparisons, owner opinion, the professional’s response and unresolved issues. It is updated when work is corrected, a credit is issued, new evidence changes the interpretation or an official decision is made. The full internal publication control is recorded in docs/named-case-publication-standard.md.
Dates and updates
The published date records the guide’s first release. The modified date changes only after a substantive update to its advice, evidence, structure, schema or internal links. Typographical fixes and routine deployments do not create artificial freshness.
Profile sources enter a review queue after 75 days and become overdue after 120 days. Guides enter review at 150 days and become overdue after 210 days. Earlier review is required when a cited source, law, professional rule or material claim changes.
Corrections
Correction requests should identify the URL, disputed wording and supporting source. Interio may correct the page, add context, remove the statement or retain it with an explanation when the supplied evidence does not support a change.
Material corrections should update the page’s modification date. Small typographical corrections need not do so.
Send requests to hello@interiohq.com or use the contact guidance.